Sustainability Momentum Builds for Corporate Travel and Meeting Management According to New Research from GBTA and Cvent
Alexandria, VA – Sustainability is at the forefront of world-wide enterprise, but have corporation commitments to sustainability built their way to company vacation and meetings management applications? What will it take for firms to make small business travel and conferences additional sustainable?
A new report from Worldwide Business enterprise Travel Association and Cvent – “The Journey to Far more Sustainable Corporate Vacation and Meetings Management Programs” – surveys company travel professionals and assembly planners throughout the U.S., Canada and a number of European countries about their current sustainability courses and routines. The report reveals where by company journey systems stand in conditions of emissions monitoring, business enterprise travel sustainability steps, cost-reward approaches, and sustainable vacation sourcing. It also outlines present-day and upcoming wondering on company assembly courses like digital and hybrid conferences, operational improvements, and location sourcing.
“There’s no issue that sustainability is an important topic in the marketplace today. We’re happy to companion with GBTA to set a highlight on the emerging development and support companies superior understand what their peers are performing and how to navigate these evolving company priorities,” reported Cvent Chief Promoting Officer, Patrick Smith.
In the survey, a lot more than fifty percent of organization respondents (55%) say their group has a business-large carbon emissions reduction focus on. On the other hand, less than one-quarter (23%) have a target for organization journey particularly. Even much less (9%) have a target for enterprise-hosted meetings and events.
The survey also exhibits a major hole concerning North The united states and Europe. Pretty much half of Europe-centered respondents (46%) say their business has an emissions target for enterprise vacation and 1 in 5 (20%) say their corporation has a focus on for business conferences and activities. This compares to only 14% of North The united states-dependent respondents who say their enterprise has a concentrate on for business enterprise travel, and only 6% that have a target for company-hosted meetings.
“Corporate journey managers and conferences professionals have a great prospect to be motorists of improve and evolution as much more companies prioritize sustainability. They can give the skills and direction to enable bring a lot more environmental sustainability to their employee travel and conferences,” reported Suzanne Neufang, CEO, GBTA.
Supplemental highlights consist of:
- Sustainability is a precedence for both of those corporate journey and conference management systems. Practically 3-quarters of respondents (73%) say sustainability is at minimum a average precedence for their company’s vacation program, which include 41% who say it is a major priority. Two-thirds of respondents (65%) say sustainability is at minimum a average precedence for their company’s meetings management method and 29% cite it as a leading precedence.
- European vacation courses are a lot more possible to prioritize sustainability. Two-thirds of Europe-based mostly respondents (64%) say sustainability is a top precedence for their company’s corporate journey method, in comparison to only 1-3rd of North The us-based respondents (33%).
- The C-Suite is engaged on sustainability. A lot more than 50 % of respondents say senior executives/C-suite leaders (57%) are top rated stakeholders who travel sustainability/carbon reduction at their business, just at the rear of sustainability/company social duty departments (64%).
- Sustainability is envisioned to push virtual and hybrid conferences in the long term. A few in 5 respondents (59%) hope sustainability considerations will generate their company to keep additional virtual conferences and 52% say it will travel a lot more hybrid conferences in the foreseeable future.
- Business-hosted meetings and occasions integrate sustainable procedures. Most cited are giving shuttles from the venue to inns or other off-website activities (40%), speaking with attendees about public transit (34%), serving domestically sourced food items (32%), employing recyclable packaging (31%), and replacing plastic cutlery with serious flatware (30%).
- The job of sustainability in supplier sourcing. Of the respondents who say their business sends out resort RFPs, 50 percent (54%) involve sustainability-related questions “most of the time” or “all of the tim”. Of these who say their firm troubles RFPs for conference and occasion venues, a lot more than two in five (44%) involve sustainability-connected queries “most of the time” or “all of the time”.
The survey was fielded between GBTA associates and marketplace stakeholders with some direct involvement procuring travel and/or planning, organizing, or overseeing meetings and gatherings at their organization from January 11-28, 2022, resulting in 167 respondents across 13 nations. (US, Canada, Uk, Germany, Austria, Switzerland, Sweden, Norway, Denmark, Finland, Belgium, Netherlands, and Luxembourg.)
Tune in for a absolutely free GBTA-Cvent webinar and be a part of the discussion
Cvent and GBTA gurus will discuss the examine outcomes in a lot more detail and discussion the ongoing journey to a much more sustainable company vacation and meetings management plan through a free webinar on Thursday, Might 19, 11am-12pm ET. For much more information or to register for live attendance or on-need replay, visit in this article.
About Cvent
Cvent Holding Corp. (Nasdaq: CVT), is a major conferences, occasions, and hospitality engineering company with additional than 4,300 employees and just about 21,000 shoppers around the world. Founded in 1999, the company delivers a thorough party internet marketing and management platform and presents a worldwide market the place celebration experts collaborate with venues to make engaging, impactful experiences. Cvent is headquartered in Tysons, Virginia, just outside of Washington D.C., and has added offices all around the globe to assistance its rising worldwide consumer foundation. The extensive Cvent party marketing and management system features computer software options to event organizers and marketers for on-line function registration, location assortment, event advertising and management, virtual and onsite options, and attendee engagement. Cvent’s suite of solutions automate and simplify the whole party administration course of action and improve the impression of in-human being, virtual, and hybrid functions. Resorts and venues use Cvent’s provider and venue solutions to gain far more group and corporate travel company by way of Cvent’s sourcing platforms. Cvent methods enhance the complete celebration administration price chain and have enabled consumers about the world to regulate millions of conferences and activities. For a lot more details, remember to pay a visit to Cvent.com, or link with us on Facebook, Twitter or LinkedIn.
About the World wide Company Travel Association
The Global Business Travel Association (GBTA) is the world’s leading business travel and meetings trade organization headquartered in the Washington, D.C. place with operations on 6 continents. GBTA’s 9,000-additionally members deal with more than $345 billion of international company travel and meetings expenditures annually. GBTA and the GBTA Foundation provide globe-course instruction, occasions, research, advocacy, and media to a expanding global community of more than 28,000 travel specialists and 125,000 lively contacts. To study how organization vacation drives long lasting business development, take a look at www.gbta.org. For far more data on GBTA’s Sustainability Software, stop by www.gbta.org/sustainability.
Debbie Iannaci
GBTA World wide Communications, PR & Study
+1 305 301 7057
GBTA
